'mimoji' by Xiaomi |
So Xiaomi had a small hiccup yesterday when they
accidentally uploaded an Apple music ‘memoji’ ad on both their sites above the ‘mimoji’ name. I don’t understand how the person who made
this mistake could even have misunderstanding between Apple’s ‘memoji’ and Xiaomi’s
‘mimoji’! I mean they are totally different, even their name has a huge difference
of an ‘I’, right?
The latest smartphone series by Xiaomi the MI CC series apparently
made for the youth of this generation has the support of this feature called
the ‘mimoji’ it is basically an augmented reality emoji, that means it makes your
facial expressions into a 3D animation. If you still don’t understand it, it’s the same thing which Apple brought to
the market in the name of ‘memoji’. So Xiaomi slacked off there too, all
they did was change the ‘e’ to an ‘i’. That’s some real hard work, Xiaomi.
Xiaomi copying apple is not really a news Xiaomi recently launched their MI dots, which i don't think i need to say more about and it has
happened a lot, and frankly speaking it doesn’t even matter (yes I listen to
Linkin Park) as long as a feature is implemented perfectly and we all get to
use it for an affordable price. Apple copies features from android all the time too. But what really took
the headline here is what Xiaomi accidentally did.
What Actually
Happened!
Xiaomi decided to promote its own brand new feature ‘mimoji’
in their website yesterday, someone noticed on weibo that what they have actually
promoted was not their own ’mimoji’ but apple’s ‘memoji’. The company staff
which was in charge of taking care of this task made a terrible mistake of “uploading
the wrong content” said Xu Jieyun, Xiaomi’s public relations general manager. Instead
of posting their own ad the person in charge put up the Apple music ‘memoji’ ad
which features an AR version of the musical artist Khaleed singing a song.
While this mistake by Xiaomi may not be disastrous it sure is embarrassing for the
company. Copying a product and making it obvious is one thing but revealing
that you have actually done it, is quite embarrassing and funny too. Xiaomi will
surely be mocked for this soon.
by Apple
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